A note about a thing you don’t need to worry about and a technology you don’t need to use.
I recently stumbled upon an article in Axios about how the $15 minimum wage is unpopular with swing voters. …
Chuck Schumer has imaginary friends
This pictured text is from a profile from 2007 in The New Yorker by Jeffrey Goldberg. Let’s just quote the thing:
Schumer says that he is accompanied everywhere he goes by two imaginary middle-class friends, who advise him on all manner of middle-class concerns. Their names, until recently, were…
With a brief explanation of why you absolutely should
I had such a good time explaining how to do observational research, that I thought I’d also take a moment to explain how to do secondary (a.k.a., “desk”) research.
In my view, you can’t even begin to frame or reframe the problem to be solved until you’ve done both of…
The first in a limited series about what brand & communications strategists should do *before* they write a creative brief
Author’s note: Yesterday I wrote a series of tweets about this, but thought it might be useful to assemble them in one short article, and address some of the feedback I got, as well. Thanks to all who replied.
A lot of emphasis is placed on the creative brief. The…
Originally posted on May 9, 2011 at www.prettylittlehead.com
Author’s note: For some reason, people still use archive.org to reference this piece, so I am reposting it here until I can decide what to do with my old blog domain. I am sort of surprised* that I stand by everything in this post from 8 years ago. I have…
To understand the conditions for more meaningful civic participation, we need to get off The Ladder.
When it comes to discussions about how to get those who seem to be “unengaged” more engaged with civic life, one metaphor comes up again and again — “the ladder” of civic participation. …
This post should be short. But it’s way, way long.
I have the luxury of two gardens. One is on a sunny patio in Brooklyn. The other is in a wooded area halfway between a bay and a beach in Long Island. I am at best an inexpert gardener; I do not have a black thumb, but I don’t really…
Measuring the effectiveness of protest movements
In the last 10 years, we’ve seen four significant protest movements emerge. In that time period, the first was the Tax Day Protests that birthed the Tea Party movement; the second was Occupy Wall Street in the aftermath of the financial crisis; the third was Black Lives Matter in the…
At a recent gathering of AAPOR (American Association of Public Opinion Researchers), researchers from Harvard, Tufts and U. Mass-Amherst presented their paper, published in January, titled “The Elusive Likely Voter: Improving Electoral Predictions with More Informed Vote Propensity Models” (link).
You’re probably familiar with the phrase “likely voters”. Most political…
