Reflections on a Primary Election in a Small Town — June 28 was a primary election day to select governor and lieutenant governor candidates in the state of New York. …

What we found in our competitive review of the market research industry by Farrah Bostic & Ashley Derrington Especially over the last couple of years, when everything was about, well, coping — just getting on with it — we had sort of lost track of what was happening for the broader market research industry. …

A note about a thing you don’t need to worry about and a technology you don’t need to use. — I recently stumbled upon an article in Axios about how the $15 minimum wage is unpopular with swing voters. …

Chuck Schumer has imaginary friends — This pictured text is from a profile from 2007 in The New Yorker by Jeffrey Goldberg. Let’s just quote the thing: Schumer says that he is accompanied everywhere he goes by two imaginary middle-class friends, who advise him on all manner of middle-class concerns. Their names, until recently, were…

The first in a limited series about what brand & communications strategists should do *before* they write a creative brief — Author’s note: Yesterday I wrote a series of tweets about this, but thought it might be useful to assemble them in one short article, and address some of the feedback I got, as well. Thanks to all who replied. A lot of emphasis is placed on the creative brief. The…